Performance UX AI SMBs · Local businesses

Fast websites

that convert.

Performance · UX · AI

Your website can be perfect on SEO and still lose customers every day. If it loads slowly, confuses users, or lacks a clear goal, you're leaving money on the table.

Photo of Alberto Inés, Performance & UX consultant
Alberto Inés — Performance, UX & AI Consultant

The real problem

A 90 on Lighthouse
doesn't pay the bills.

Most SMBs and local businesses have their SEO "in the green" but lose users because their site takes 6 seconds to load on mobile, has three different CTAs on the same screen, or a menu nobody understands.

That's not a positioning problem. It's an experience problem. And it can be fixed.

+40%

Average LCP improvement after optimisation

30+

SMB and local business websites improved

0.9+

Average Core Web Vitals score

Three things that
grow your business

01

Performance

Your site, at full speed

I analyse and fix everything slowing your site down on mobile. No technical excuses — measurable results.

  • Core Web Vitals: LCP, CLS, INP
  • Image and font optimisation
  • Reducing render-blocking JavaScript
  • Cache, CDN and hosting configuration

02

UX & Conversion

Websites that don't confuse

I simplify the experience so that anyone who lands on your site knows exactly what to do — and does it.

  • One clear goal per page
  • Reducing friction and visual noise
  • Content hierarchy and clean CTAs
  • UX audit with actionable improvements

03

AI for your website

Your business, always available

I integrate AI assistants trained on your business information so customers find what they need instantly.

  • Chatbot trained on your services and pricing
  • Automatic replies to frequently asked questions
  • Conversational search across your catalogue
  • 24/7 lead capture and qualification

I work with businesses
that want real results

SMBs with an outdated website

You have a website that "works" but you know it could do more for your business. It loads slowly, doesn't look good on mobile, and doesn't get users to get in touch.

Local businesses

Clinics, restaurants, workshops, academies… businesses with real customers arriving from mobile who need to find information quickly and without friction.

From diagnosis
to results

  1. Free website analysis

    I review your site with Lighthouse and other tools. I tell you exactly what's failing and what impact it has on your business.

  2. Concrete proposal

    No technical jargon. I explain what I'm going to do, why, and what result to expect. You decide if we proceed.

  3. Implementation

    I get to work without disrupting your site or needing continuous access to your team.

  4. Results report

    I deliver a before/after report with real data. You know exactly what improved and by how much.

Want to know how
your website is doing right now?

Send me the URL and I'll do a free analysis.
No commitment, no technical jargon.

Request free analysis →